Senior SEO/PPC Specialist

We are seeking a seasoned Senior SEO/PPC Specialist with a strong track record of creating and managing SEO and PPC campaigns with measurable success.

  • Kolkata
  • Full Time
  • 2-6 years
  • 1 Vacancies
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Responsibilities:

  • Develop, implement, and manage SEO strategies to increase organic traffic, including keyword research, link building, and content creation.
  • Oversee and manage all PPC campaigns on Google AdWords, Bing, and other search platforms.
  • Conduct thorough SEO audits and implement corrective actions to ensure website optimization.
  • Monitor and analyze SEO and PPC campaigns’ performance using Google Analytics, SEMrush, or similar tools and report on results.
  • Collaborate with the content team to ensure SEO best practices are properly implemented on newly developed content.
  • Stay up-to-date with the latest trends and changes in SEO and PPC, including search engine algorithms, and apply them to campaigns.
  • Work with the marketing team to optimize landing pages for search engine marketing and conversion rate optimization.
  • Manage campaign expenses, budgeting, and estimating monthly costs for ROI optimization.

Qualifications and Skills

  • Bachelor's degree in Marketing, Information Technology, or a related field.
  • A minimum of 5-6 years of experience in SEO and PPC campaign management.
  • Strong understanding of Google AdWords, Bing Ads, and other PPC platforms.
  • Proficient with SEO tools like Moz, Ahrefs, or SEMrush.
  • Experience with Google Analytics, Webmaster Tools, and Google Tag Manager.
  • Knowledge of HTML/CSS and website administration.
  • Proven success in SEO strategy and execution leading to significant traffic growth.
  • Experience with A/B testing and other testing metrics.
  • Strong analytical skills with the ability to interpret and translate data into actionable strategies.
  • Excellent communication skills and the ability to work collaboratively with a team
  • Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.
  • Experience with Conversion Rate Optimization (CRO) techniques.
  • Familiarity with Content Management Systems (CMS) like WordPress

Why Join Us?

  • Be a part of an efficient team and enjoy recognition from the day you join us.
  • Enjoy flexible working hours and you need to work from Monday-Friday only.
  • We help you strike the perfect balance between work and personal life.
  • Supportive management team eager to reach the great heights of success.
  • You get the opportunity to work with great clients.
  • Modern infrastructure with best-in-class facilities.
  • A great chance to work with an award-winning company.
  • Competitive salary with attractive perks and benefits.
  • Keep learning while enjoying work here.

Perks and Benefits

We want each and everyone associated with Weavers Web Solutions to enjoy every moment of their professional career. We don’t just say but also mean it.

Hybrid Working

We provide hybrid working conditions to ease your work even more.

Mediclaim Insurance

Mediclaim insurance is provided to our much valued employees and it is absolutely free of cost.

Paid Holidays

Enjoy paid holiday and sick leaves and you can take them as per your convenience.

Opportunities

World-class opportunities await you as you begin your professional journey here.

Paid Training Programs

The training period is a paid one here and they help you enhance your skills.

Flexible Working

We offer flexible working conditions for all our employees and work is more of an enjoyment

Support

Help and support are always provided to everyone who requires it at Weavers.

Competitive Salary

We offer salaries that are best in the market as per the positions.

Get in touch with us

We are headquartered in Kolkata, India. Send us your message and we shall get back to you soon.